Who We Are

Marketing Strategy.
Built by Someone Who Also Writes the Code.

CaulHaus is led by a marketing strategist with over a decade of experience across positioning, campaigns, and marketing operations — plus three years building operational automation systems, via our network, inside one of the largest tech companies in the world.

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Our Rules of Work

Operating Principles

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Strategy First, Always

We don't automate a broken process or run campaigns against a strategy that isn't there. Every build starts with what you're actually trying to accomplish.

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If You Do It Three Times, We Automate It

Repetitive manual work is where teams lose the most time. We build systems — usually inside Google Workspace, your CRM, or your marketing stack — so your team stops doing the copy-paste work by hand.

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Built to Survive Real Use

Systems that only work in a demo aren't systems. We build in fallbacks, so a broken connection or a missed update doesn't mean lost data or lost time.

Structure

The Team

Lead Strategist & Founder

Marketing strategy, campaign execution, and operations/marketing automation. 10+ years in marketing; 3 years building enterprise-scale operational systems via our network.

Revenue Operations (RevOps) & Automation Specialist

CRM architecture, sales automation, and revenue operations.

Generalist Program Manager

Cross-functional project management and process design.

Extended Agency Bench

Additional engineering and automation support for larger builds.

Supported Systems

Software We Work In

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Marketing Platforms

Campaign & reporting tools, automated email sequences

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Google Workspace

Custom planning tools, dashboards & Apps Script automation

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CRM & Sales Tools

HubSpot, Salesforce, and platform automation

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Custom Code

Purpose-built tools when off-the-shelf software doesn't fit